It’s very easy to overdose on SXSW coverage, seeing your timeline suddenly fill up with pictures of breakfast burritos and ‘#insights’ from ‘#brands’.
But this really was the year to be Irish at SXSW: Enda Kenny (Americans tend to call him our Prime Minister, as attempts to pronounce ‘Taoiseach’ often end in tragedy) spoke about why Ireland is producing the best startups, and we sent a delegation of some of our finest tech companies over to Austin.
To keep you up to speed, here’s our SXSW round-up in Tweet form:
The 28th annual South by Southwest began, with some of our favourite Irish tech folk in town for Interactive 2015.
NewsWhip (@NewsWhip) March 13, 2015
There’s a rush to bring your A-game while taking in everything Austin has to offer…
DC (@donal_cahalane) March 13, 2015
such as collecting essential startup swag…
Jonathan Barnes (@ei_jbarnes) March 13, 2015
..and remembering to take notes on the panels.
1. Use fear the right way 2. When the facts are clearly on your side persuade with questions. 3. Enlist the crowd. #SXSW2015
Rothco (@Rothco) March 13, 2015
The SXSW Irish consulate opened:
Caitriona Perry (@CaitrionaPerry) March 15, 2015
SXSW Interactive was in session, highlighting the best of Irish entrepreneurship with help from TechCrunch editor Mike Butcher.
Jonathan Barnes (@ei_jbarnes) March 14, 2015
Remember, SXSW is serious business…
Rothco (@Rothco) March 14, 2015
…with Irish companies coming out on top.
Simon (@SimonPropertyGp) March 14, 2015
Its all about that hustle: SXSW called for a creative approach to marketing.
GRAMMA Music (@GrammaMusic) March 16, 2015
And it wouldn’t be the same without the legendary parties.
NewsWhip (@NewsWhip) March 15, 2015
On the 15th, The CEO of Ireland Inc. takes to the podium…
Deirdre Moran (@DeeMorany) March 15, 2015
..and later gets mobbed by leprechauns.
IDA Emerging Biz (@IDAemergebiz) March 15, 2015
This total legend gave Dublin Globe his blessing:
Niamh Bushnell (@NiamhBushnell) March 16, 2015
Meanwhile, free doughnuts were a perk of the job:
Jonathan Barnes (@ei_jbarnes) March 16, 2015
For anyone still standing, the party was still going strong.
DC (@donal_cahalane) March 17, 2015
This REALLY was the year to be Irish at SXSW.
Jonathan Barnes (@ei_jbarnes) March 18, 2015
Never forget. Never.
Simon Carswell (@SiCarswell) March 15, 2015